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Unique Cartoon Shooter Introduces a New Way to Play Battlefield
BATTLEFIELD HEROES LEADS THE WAY FOR EA'S NEW
‘PLAY 4 FREE' BUSINESS MODEL
Unique Cartoon Shooter Introduces a New Way to Play Battlefield
Chertsey, UK January 21, 2008 – At the Digital, Life, Design Conference (DLD) in Munich, Electronic Arts Inc., (NASDAQ: ERTS) today unveiled Battlefield Heroes™, an all-new Play 4 Free cartoon-style shooter that will bring classic Battlefield gameplay to an all new mass audience. Available for download at www.battlefield-heroes.com this summer, Battlefield Heroes is EA's first title that is offered completely for free, and features a built-in matchmaking system to ensure that players of equal skill are paired together for fair play. Developed by DICE in Stockholm, Battlefield Heroes is leading EA's new web-focused free to download, free to play business model which generates revenue through advertising and micro-transactions. With zero barriers to entry, now anyone can be a hero on the battlefield!
“Online gaming garners a massive audience,” said Gerhard Florin, EVP Publishing Americas-Europe at EA. “People want to play games in new ways, with easier access that is quick to the fun. With Battlefield Heroes, EA brings its first major franchise to North America and Europe with a new distribution model and pricing structure adapted to the evolving way that people play.”
Battlefield Heroes is a brand new game from the team behind Battlefield 1942™ and Battlefield 2™. It's fun cartoon-style graphics and gameplay caters to players of all skill levels. It is easy to pick up and play but with robust character customization and a deep online meta-game, gamers can spend hours building up their characters and conquering the world.
“We put a different twist on this Battlefield game going with the cartoon-style graphics and gameplay,” added Ben Cousins, Senior Producer at EA DICE. “There's something here for all types of players -- be it our core Battlefield fans or casual gamers. With the new online model, we will continually add new content to keep the game fresh and keep players engaged, while integrating player feedback in real time. As a game developer, it is such a cool new way to make games.”
Battlefield Heroes will be released for the PC as a free download in summer 2008. This product is not yet rated by PEGI or ESRB. For more information on EA DICE, please visit www.dice.se or www.ea.com .
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Donovan --> Wu Name = Violent Knight
Methane47 --> Wu Name = Thunderous Leader
"Some people call me the walking plank, 'cuz any where you go... Death is right behind you.."
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Comments
I'd love to give it a shot...As much as I love Call of Duty, and as much playtime as I see in it in the future, I admit that sometimes I yearn for the good ole days of being able to hop into a vehicle and pwn noobs with a giant cannon...even if it means getting pwned by those same people when they do the same thing to me
Your argument is like a two legged dog with an eating disorder...weak and unbalanced.
Sweet I will never use any micro transaction for a game but I'll check this out for sure! Thanks for posting.
BOYCOTTING EA / ORIGIN going forward.
I thought the graphics would look like Team Fortress at least... Currently they look much worse then I had imagined them to be. Will see how they look at the release.
Looks pretty decent for a free game. Should tear me away from WarRock and all the hackers there. Let's hope they have a better anti-hacking system than Punkbuster.
A free game is a free game id care more about gameplay then graphics.
Hold on Snow Leopard, imma let you finish, but Windows had one of the best operating systems of all time.
If the Powerball lottery was like Lotro, nobody would win for 2 years, and then everyone in Nebraska would win on the same day.
And then Nebraska would get nerfed.-pinkwood lotro fourms
AMD 4800 2.4ghz-3GB RAM 533mhz-EVGA 9500GT 512mb-320gb HD
My major gripe about BF is that you cannot hide in the grass. All you need to do is turn down the settings and you can see anyone attempting to hide. Plus I hate the fog limiting your viewing distance - that is just pathetic.
However, I do miss the vehicles in COD4 - especially the helis.
A free game is a free game id care more about gameplay then graphics.
I'm well aware of that. It's just that I had expected graphics too look slightly more... clean. Currently the pictures look very blurry I had imagined it more like Team Fortress or Zelda: Windwaker (that would be awesome).