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Nice ideas, poor combination

AntipathyAntipathy Member UncommonPosts: 1,362
Hi,

I've read a little about 2 moons, and it seems to have some interesting ideas, but in my opinion there doesn't seem to be alot of synergy in what they are doing. Perhaps they should think of a target market first, and then design the game for it?

The main ideas I am thinking of are:

i) Free to play, supported by advertising

ii) Adult only content

Neither of these ideas are bad of themselves, but what sort of audience is going to expect both?

Most MMO playing adults in the west can afford to pay for a game that they spend alot of time on. And without a monthly fee, 2 moons will find it very hard to compete with paid games.

But children won't be accepted.

So who's left? As far as I can tell, possible players may include adults in low wage, dead-end jobs, students and people in the developing world (eastern europe, south america etc.)

Most of these aren't particularly attractive targets for most advertisers. Maybe if 2 moons starts getting huge volumes then a company like McDonalds would advertise (as it serves all the above markets). But until the volumes arrive who have they got?

What sort of company will want to advertise to paupers, students and people spread accross a hotch-potch of developing countries?

Allow me to remaiin sceptical.



Comments

  • AntipathyAntipathy Member UncommonPosts: 1,362

    Got it !

    Maybe the advertisements will be a combination of:
    • Cheap loans now!
    • Enlarge your penis!
    • Viagra extra cheap!
    • Enjoy XXX porn at www.SexNow.com
    Of course none of these advertisements will detract from gameplay.


  • MASSMURDAMASSMURDA Member Posts: 2
    LOL, i see your point
  • hallonhallon Member Posts: 3

    Well you just have to wait and see, i think its a great idea! It's 18+ because ther'es soo much bloddd, but people under that age can play if they have their parents permission..

  • TrapStar304TrapStar304 Member Posts: 14
    well if the advertise are like uh.... google's ads then i think every 1000 people who sees the ads, money is givin to them i think.
    and they prolly refresh the ad every hour or so, so thats another 1000 ads per hour at least

    and why are ads a bad thing, that means no more spoiled kids buying from item shop, and getting rich then call us noobs.



  • Suo_Eno_1357Suo_Eno_1357 Member UncommonPosts: 168

    Originally posted by Antipathy
    Hi,

    I've read a little about 2 moons, and it seems to have some interesting ideas, but in my opinion there doesn't seem to be alot of synergy in what they are doing. Perhaps they should think of a target market first, and then design the game for it?

    The main ideas I am thinking of are:

    i) Free to play, supported by advertising

    ii) Adult only content

    Neither of these ideas are bad of themselves, but what sort of audience is going to expect both?

    Most MMO playing adults in the west can afford to pay for a game that they spend alot of time on. And without a monthly fee, 2 moons will find it very hard to compete with paid games.

    But children won't be accepted.

    Good question and resulting assumptions from that... I have the same doubts myself but my main concern is how will the ads be delivered in-game for the mass players to be exposed to those? I'm worrying about unnecessary, 3rd party whatnots in the game client, subjecting players to possible privacy security issues. That'll be a bummer in a lot of ways...

    So who's left? As far as I can tell, possible players may include adults in low wage, dead-end jobs, students and people in the developing world (eastern europe, south america etc.)

    Most of these aren't particularly attractive targets for most advertisers. Maybe if 2 moons starts getting huge volumes then a company like McDonalds would advertise (as it serves all the above markets). But until the volumes arrive who have they got?

    What sort of company will want to advertise to paupers, students and people spread accross a hotch-potch of developing countries?

    Allow me to remaiin sceptical.

    Wow...I can't say that I'm entirely amused by this part of your post. It's almost a shallow view/remark to consider that any other players originated from other regions than what you'd stated would be the ultimate, lucrative and better options as the potential advertising targets. There's actually a healthy amount of players' population in developing countries that can afford to participate and have the necessary buying power in the current global economy? I should know...I'm one of those said players? Your assumption in this aspect basically determined that companies like McDonalds or any other with international exposure had been running in red ink, thus rendering the term 'global' economy as a medieval lore?

    Anyone's allowed to remain sceptical...but to remain ignorant is an entirely different thing altogether, IF I'm allowed to interject, my good sir...image


  • AntipathyAntipathy Member UncommonPosts: 1,362

    Originally posted by chakl337
    Originally posted by Antipathy


    Wow...I can't say that I'm entirely amused by this part of your post. It's almost a shallow view/remark to consider that any other players originated from other regions than what you'd stated would be the ultimate, lucrative and better options as the potential advertising targets. There's actually a healthy amount of players' population in developing countries that can afford to participate and have the necessary buying power in the current global economy? I should know...I'm one of those said players? Your assumption in this aspect basically determined that companies like McDonalds or any other with international exposure had been running in red ink, thus rendering the term 'global' economy as a medieval lore?

    Anyone's allowed to remain sceptical...but to remain ignorant is an entirely different thing altogether, IF I'm allowed to interject, my good sir...image


    I'm not saying that people in developing countries have no value. What I am saying is that:

    i) To an advertiser, people in rich countries are individually worth more than people in poor countries, due to their greater spending power. From the point of view of earning advertising revenue, 1000 players in a rich country like the USA, Japan or Germany are worth alot more than 1000 players in, for example, Vietnam. Since server costs tend to be fairly constant regardless of where a player is located, players in rich countries are much better for making companies profitable.

    ii) If alot of your players are in only a few countries you can attract local advertisers. If your players are spread out, then you can't.

    iii) Companies like McDonalds are unlikely to throw money into a small game on the off-chance it will be successful. Large companies tend to be pretty conservative, and already have plenty of advertising media available. Hence these revenue sources will only become available after 2 moons has succeeded (perhaps when it has 100,000+ subscribers). Until then, where does the money come from?


  • AntipathyAntipathy Member UncommonPosts: 1,362

    Originally posted by chakl337

    Anyone's allowed to remain sceptical...but to remain ignorant is an entirely different thing altogether, IF I'm allowed to interject, my good sir...image




    Saying "my good sir" does not make up for calling me "ignorant". You should learn to

    a) Be polite.

    and

    b) Understand that just because someone has different ideas to you, they are not necessarily, ignorant, stupid, or a raving communist homosexual.
  • DeserttFoxxDeserttFoxx Member UncommonPosts: 2,402



    Originally posted by Antipathy



    Originally posted by chakl337




    Anyone's allowed to remain sceptical...but to remain ignorant is an entirely different thing altogether, IF I'm allowed to interject, my good sir...image





    Saying "my good sir" does not make up for calling me "ignorant". You should learn to

    a) Be polite.

    and

    b) Understand that just because someone has different ideas to you, they are not necessarily, ignorant, stupid, or a raving communist homosexual.



    While i dont know about raving communist homosexual, ignorant, stupid or just a plain moron is a good place to start.

    To say something so stupid as, only people with deadend jobs or low income would play a free, adult based games shows just how much you know about gamers.

    Yes i can afford to spend 15 bucks a month on the current piss port mmo out there, i choose not to. Why? Because i feel no current mmo out there is worth my dollar. Even if there was on, if i found all the features i am looking for compiled in a free mmo, why would i choose not to play it? Does spending money each month prove that ive reached adulthood, does it mean ive graduated to true game head level when i start spending money on my mmo?

    Have you noticed that one of the most popular mmos out today has no monthly feee, I personally think guild wars is trash, but a lot of people play it none the less. Does that mean they only play it because they hav e low income dead end jobs, or because the game offers a style of gameplay they can apprecieate?

    Why is it, you decide what will be advertised is a bunch of penis enlargment ads, and other trivial nonsense instead of ads from companies like nvidia, and atii, and other computer related companies which is more common to be seen advertised in a game the any other company. Hell, Sony already advertises ingame and they charge you to see them. I personally would like to give acclaim a chance to get their foot into the mmo door before i bash them and say they are gonna fail.

    You need another hobby besides mindlessly trashing a game which has still not even open its doors to its community yet.

    Like ive said in other free game threads.. if you dont like the free game, dont play it.

    Quotations Those Who make peaceful resolutions impossible, make violent resolutions inevitable. John F. Kennedy

    Life... is the shit that happens while you wait for moments that never come - Lester Freeman

    Lie to no one. If there 's somebody close to you, you'll ruin it with a lie. If they're a stranger, who the fuck are they you gotta lie to them? - Willy Nelson

  • AntipathyAntipathy Member UncommonPosts: 1,362
    Your example is poor.

    Firstly, guild wars is not free. Or at least it wasn't the last time I went into a games shop. The company makes it's money from selling boxes, which is a very different financial model to the one I am criticising for 2 moons.

    Secondly alot of guild wars players are under 18. Not all of them, but a substantial proportion. By cutting itself off from this market, 2 moons is substantially reducing it's potential audience.

    ---

    You appear to have missed the point of my example - humour. At least one other user saw the joke, but I guess humour translates particularly poorly between different cultures.

    I am not saying that 2 moons will get no adverstisers whatsoever - if a company lowers it's rates enough then someone will advertise. What I would say is the likely audience will be unattractive to advertisers (for reasons described earlier). Hence the advertisers will not pay very much per head. If acclaim is lucky it may get just about enough to cover running the servers, but that isn't going to go very far when it comes to paying back development costs, or making a profit.

    You need another hobby besides mindlessly insulting other posters.



  • Suo_Eno_1357Suo_Eno_1357 Member UncommonPosts: 168

    Originally posted by Antipathy


    Saying "my good sir" does not make up for calling me "ignorant". You should learn to

    a) Be polite.



    and

    b) Understand that just because someone has
    different ideas to you, they are not necessarily, ignorant, stupid, or
    a raving communist homosexual.



    Hmm..strangely enough, perhaps my previous ability to remain
    civil
    contradicts your definition of politeness? Unless of course ,for you to had assumed 'advertising to paupers, students and
    people spread accross a hotch-potch of developing countries?" as a
    'different idea' altogether, be it that the same 'idea' had
    successfully generalized the intended demographics of players from
    developing countries negatively in a single statement as a 'polite' way of portraying that? My apologies in advance, should I seem to had confused 'that' to the other...

    I'll repeat that previously I share (if not that similar but..) certain skepticism about the business model as well, albeit not so much on worrying about the financial returns in any length of timeline for Acclaim in this matter. Instead of caring of what may turn out for Acclaim's side, this project is still at a stage where there is no real indicators that can point us to the direction on the entire feasibility.

    I'm perfectly aware that money is the prime driver for its longevity, but ultimately, there are companies gunning to be the next Blizzard/NCSoft/Sony and there's also companies that has DIFFERENT aspirations as well. I'm not going to supply any favourable examples, just enough to say that there's enough, obvious examples around to illustrate why money alone can't save static ideas and designs to guarantee longevity. Arguments withstanding, one player's fave game is another's top on the shitlist.

    So examples are at best, should relate and be discussed more to all players' side of benefits and questioning any said service providers/publishers/developers business model for their side of gains, is a redundant thing. Whatever and whener title there is gets launched, with if any temp or plausibly good/bad contents and features, we'll either play or take part in it. And then we'll proceed to contribute ideas and rants, to extend the lifeline of any said chosen games with no real proof or evidences that these companies can ever adapt (in good time..if EVER) to cater to all of this wishes? May I forward you to the 'General discussion' section for all of those "WoW sucks, EVE is better, Lineage 2's the grandiose grind, EQ is NOT current, DAoC is boring" threads to see my point. Enough arguments there from what could be a mix of new and vet players, that has ample plus and minuses on every working p2p model/game content there is?

    It's not about giving up for me... It's just that when or if any titles that can cover the fun factor, and if it's free, I don't think it's beneficial for any players to be worrying about business models and  services' longevity. After years of MMORPGs' beginnings, the players keeps moving on... and if companies stick to their linear mindset, it's time to shift the blame elsewhere instead on players' general apathy (we didn't make the games..they did...). We have and always make our choices, good or bad...Companies should be given the right to do the same too for equal measures.






  • AntipathyAntipathy Member UncommonPosts: 1,362
    chak - you really need to develop a thicker skin. This is the internet, where not everyone has five years training in international diplomacy or has the desire to spend 20 minutes double checking every statement in order to make sure no one was offended. Even if I had such time available, I probably wouldn't want to put my name to the resulting blandness.

    The statement you find so offensive was designed to convey unattractiveness to advertisers - and wasn't remotely intended to denigrate the people of any nation or group of nations. The reason these countries are unattractive is because they haven't got so much money because they are ... wait for it ... developing. Is that offensive? Really?

    Or do you see the term "Hotch potch" offensive? It means mixture. As in people spread all over rather than in the nice little pigeon holes that advertisers like. Is that so bad?

    Really I find your reaction quite difficult to understand.

    (and before anyone else jumps on me I didn't intend to have a go at students either).



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