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NCSoft is the latest company to undergo layoffs and reorganization following tough financial results, announcing a less concentrated, more focused studio structure.
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Large companies make long-term plans years before they come to fruition. That kind of momentum isn't responsive to quick and frequent change so the strategic adjustments one would expect are often somewhat delayed from the events that led to them.
They are essentially lumbering giants with poor reflexes.
I only accept this up to a point and I think we are past that point. We can't keep putting staff layoffs down to covid forever, how many more years are going pass and people will be going "that's covid for you". But yes, companies do take a long time to make a decision about anything.
Players have increasing reluctance to jump into new live stream games, games as a whole do not have traction with players like they used too, gaming is bloated with new titles. There are even more reasons, seeing this as just covid is very two dimensional.
This kind of starry eyed optimism is not limited to the gaming industry. I worked for a home builder, that has since been bought out, from 2000 to 2008. 2008 was when we had that massive real estate bubble explosion if you don't recall. Anyway, in 2007 during our "town hall" meetings at corporate all the projections were up and to the right as far as the eye could see. We were hiring people left and right and buying land like crazy because we didn't want to leave all those billions of dollars on the table (company revenue was literally billions annually).
Then the bottom dropped out of the market, and we found ourselves overextended on our land which made us ripe for acquisition.
It's very easy to impune someone's judgement with the benefit of hindsight. However just understand that careers are just as quickly ruined by guessing wrong and missing out on big profits as guessing wrong and being left holding the bag in a downturn.
Ask Steve Ballmer about how missing the mobile phone market affected his career when he made the decision to wait and see, and then entered the market 3rd behind iPhones and Android.
Yeah, there is no way to know how much their current situation is due to lingering Covid fallout or to other factors, at least on the outside looking in.
https://about.ncsoft.com/en/news/article/lll-interview-221114
Can you see how what you said is not making sense? So NCsoft hire a load of new hires, the new games were cancelled and those guys are going. But you also said, "Of course the staff levels will be well below pre-COVID". If this was just about removing the people who came in after covid started then staff levels would not be below those they had pre-covid.
I can certainly see a company wanting to adjust expenditure in the aftermath of a big staff reduction, but removing more staff who in turn generate leaving costs does not fix that problem.
I didnt think the mobile money has dried up...Everything I see seems to point to the opposite, but there are getting to be too many games out there and alot will be left behind. Not only that, but on my tablet almost every game is now free with ads.
The glut of games we have had the last several years is one of the factors that has changed peoples gaming habits, if you give gamers never ending candy how much do you think they will value each game? Either in terms of what they will pay or how much time they will stay with that game?
Also you don't think we have a shedload of games now, that supply is outstripping demand? In certain areas, like AAA western MMORPGs sure there is a huge gap, but most genres are flooded.